The research is in. Audiences are about 10 times more likely to engage, embed, share, and comment on video content than blogs or related social posts. That’s not all. Video can also bring in improved SEO rankings (so your ideal customers can better find you!), more customer conversions and powerful emotional connections.
Video is the king of content and the possibilities we have to grow your business are endless. Here are a few ideas –
- About me/Introduction video of you speaking to your ideal client so they can get to know you and what you do.
- How about an interesting behind the scenes video showing your audience how you do what you do.
- Client testimonial videos are powerful and help your prospective clients know what to expect when working together.